PESTLE Analysis
A one-page PESTLE analysis for scanning the macro forces around a decision or plan: Political, Economic, Social, Technological, Legal, and Environmental. Name the subject, jot a few concrete forces under each factor, and mark the two or three that would most change your strategy. Where Porter's Five Forces reads the industry you're in, PESTLE reads the wider world it sits inside. Print it blank to run the scan with a team.
- Landscape
- 1 page
- Planning
Best for: Spotting the outside-world forces that could change a market, launch, or strategic plan.
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